| Button Text | Button Graphics | |||
| Add to Cart | 58.0% | None | 48.2% | |
| Add to Bag | 9.8% | Arrows | 17.9% | |
| Add to Shopping Bag | 9.8% | Cart | 14.3% | |
| Add to Basket | 6.3% | Shopping Bag | 7.1% | |
| Add to Shopping Cart | 4.5% | Plus Sign | 5.4% | |
| Buy | 2.7% | Combo | 4.5% | |
| Buy Now | 1.8% | Unique | 1.8% | |
| Add Item(s) to Cart | 1.8% | |||
| Add Item(s) to Bag | 0.9% | |||
| Add to My Bag | 0.9% | |||
| Add to My Brown Bag | 0.9% | |||
| Add to My Shopping Cart | 0.9% | |||
| Order Now | 0.9% |
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Monday, October 10, 2011
Button Design Effectiveness Rates
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