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Monday, October 10, 2011

Button Design Effectiveness Rates

Button Text     Button Graphics  
Add to Cart 58.0%   None 48.2%
Add to Bag 9.8%   Arrows 17.9%
Add to Shopping Bag 9.8%   Cart 14.3%
Add to Basket 6.3%   Shopping Bag 7.1%
Add to Shopping Cart 4.5%   Plus Sign 5.4%
Buy 2.7%   Combo 4.5%
Buy Now 1.8%   Unique 1.8%
Add Item(s) to Cart 1.8%      
Add Item(s) to Bag 0.9%      
Add to My Bag 0.9%      
Add to My Brown Bag 0.9%      
Add to My Shopping Cart 0.9%      
Order Now 0.9%

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